Welcome our newest staff member, Ed Hall - Alaska Permanent Capital Management


Welcome our newest staff member, Ed Hall

“As part of our commitment to offering the very best to our clients, please join us in welcoming our newest staff member, Marietta ‘Ed’ Hall. Ed marks the 4th (soon to be 5th) CFP® to join the APCM Wealth Management for Individuals team. She brings with her over 20 years of experience and a whole lot of interesting stories.” – Laura Bruce

Ed Hall was born and raised here in Anchorage Alaska. She attended Washington State University and though her diploma reflects her BA in Finance she admits her double major was Rowing on their Division I team. After graduation Ed returned to Anchorage to work with Lincoln National Life as a financial advisor with her father who was also a financial advisor. She took a four year break from working as a financial advisor to work in a local tax practice and then as the Director of Finance at the Alaska Center for the Performing Arts. It was during this time that she also became the first coach of the Kenai Crewsers Rowing Club and then also helped to start the Anchorage Rowing Association with which she rows and coaches today. As a masters rower (notes that is an age term not a declaration of skill) has also allowed she and her husband to row around the world with their kids in tow. She returned to financial advising because she missed the deep satisfaction she gets from working everyday with clients and seeing them achieve their financial goals.

She believes the recent industry changes have brought never before seen transparency to the financial industry and a better ability for clients to know exactly who they are paying and what they are paying for. This is an opportunity to embrace change that will benefit her clients. After 24 years in the insurance model Ed was looking for a change and shared that with her closest circle of friends one of whom had attended an Empowered Women Smart Money presentation. She called and told Ed she “had to meet these people because they sound just like you”. This led to a lunch with Laura and Cathie and months later she is joining AWMI. She is excited about the holistic financial planning approach and the team commitment to every client. That stability and deep knowledge base will bring a much richer experience to everyone she works with.

She and her husband John, also Alaskan born and raised, have two sons; Aidan and Andrew along with an extensive family network of siblings, parents, nieces, nephews in Alaska. She is active in the community through volunteer work with Credit Union One, Tomo No Kai, Sand Lake PTSA, and Anchorage Rowing Association. Her two proudest volunteer achievements are being given the opportunity to carry the Olympic Torch in the relay of the Salt Lake City Games and raising over a million dollars in the course of 10 years as the race director of the Heart Run.


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