Yet Another Acronym - Alaska Permanent Capital Management


Yet Another Acronym

CathieDo you ever see those business cards with so many acronyms under their name that you don’t know if you should be impressed because you don’t know what the acronyms mean to begin with? It is very common in the financial investment industry to add acronyms to your name to prove your expertise, even if the acronym is obscure. So far, I have avoided that by sticking with CPA and CFP®. Then this month I added CDFA to the list.

As if the investment industry wasn’t full of acronyms and specialized technical lingo already, we continually present new ones.  CDFA stands for Certified Divorce Financial Analyst. The Institute for Divorce Financial Analysts was founded in 1993, so not that new. Quoting from the Institute of Divorce Financial Analysts, “The role of the CDFA™ is to assist the client and his/her lawyer to understand how the financial decisions he/she makes today will impact the client’s financial future.”  While I realize it is depressing that divorce is such big business, the reality is that the financial decisions you make during a divorce can have a huge impact on your future and you really only get one shot at doing it right.

I decided to pursue the CDFA certification last year to increase my knowledge in the area of divorce finances as I really enjoy consulting with individuals to help them with the financial implications of divorce. Our goal is to help prepare for the post-divorce financial future. Our work with the financial aspects of divorce are now presented on our updated website:

So the next question is whether I truly add the acronym to my business card or just recognize that the knowledge I gained is valuable. Perhaps I should do a poll, do I add CDFA to my business card or not?

Cathie Straub, CPA, CFP®
Director,APCM Wealth Management for Individuals


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